The Family

Dark Muscle Apparel is not just a clothing company, it's a way of life. Founded by a crew of diverse individuals who strive to be better than they were yesterday and broke through the darkness that makes us the strongest by being here today.

At Dark Muscle Apparel, we are a family united by the unique personalities and lifestyles of our growing family. We believe in challenging the status quo and pushing boundaries, both in our designs and our approach to business.

Our team is made up of entrepreneurs, gamers, athletes, musicians, photographers, metal heads, smart asses, gym rats, blue collars, animal lovers and party rockers. We come from different backgrounds but are brought together by our love for all things unconventional.

As a small business ourselves, we understand the struggles and frustrations that come with building something from the ground up. That's why we are dedicated to supporting other small businesses and independent artists by collaborating with them on limited edition collections. By doing so, we not only provide unique and exclusive products for our customers but also give back to the community that has supported us since day one.

We believe in promoting body positivity and self-expression without any limitations or stereotypes. Our brand caters to all shapes and sizes because everyone deserves to feel confident in their own skin.

At Dark Muscle Apparel, we work hard but play even harder. Our motto "Somos de la oscuridad" (We are from the darkness) embodies our rebellious and daring spirit. We embrace the dark and all its mysteries, and we invite you to do so too.

Thank you for choosing Dark Muscle Apparel. Join us on this journey and be a part of something bigger than just a clothing company. Be a part of a lifestyle that celebrates individuality, diversity, and unapologetic self-expression. Welcome to the dark side.


~ Loucifer